A Typographic Festival

kharaktēr is a typographic festival developed as the Final Project of my Master’s in Art Direction at LABASAD. Developed as a space to explore how form, language, and identity intersect, it investigates the expressive potential of typography as both structure and gesture. 
I led the creative direction, naming, strategy, and visual system, building an identity grounded in visual perception, modular systems, and typographic power.

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